Be careful online
In today’s digital world, we often interact with businesses without ever stepping foot in their store or office.
This wasn’t always the case. It’s a lot easier now to find businesses that suit your needs, but you’ll need to be alert. Lies are much easier when you can hide behind a screen.
40%
of companies make misleading environmental claims. (source)
Can I trust Fairclaim?
The Fairclaim Foundation is a non-profit project, offering completely free audits. This ensures that Fairclaim has no financial motive for engaging in unethical practices. Our goal is to foster transparency in (online) communication through the development of a robust network.
Other statistics
Businesses frequently misrepresent:
- Their reputable clients
User count - Satisfied customer figures
- Years of experience
- Contact information
- Customer service and return policy assertions
- Falsified sale prices
- Accomplishments
- Product statistics, such as exaggerated efficiency claims.
And the list goes on
Third party verification is key
Verify everything! Don’t rely solely on what you read. For example, an internal review system is a big red flag🚩
Only trust reviews from third-party platforms like Trustpilot. Fairclaim aims to do the same for all other types of claims.
Our rigorous audit process ensures only truthful claims get verified. When you see a Fairclaim-verified claim, you can be confident it’s backed by solid evidence.
If you suspect misuse:
All Fairclaim verified claims are displayed on our website. If you encounter a business with a Fairclaim verified assertion not listed on our site, kindly reach out to us directly. Additionally, for any other inquiries or concerns, please don’t hesitate to contact us.